12.16.05
Marketing the Blogosphere
Bizarre yet brilliant, BlogExplosion is captalizing on the blogosphere with unique marketing strategies. If you’re looking to increase traffic to your blog site, BlogExplosion’s Rent My Blog allows members to sell or buy advertising spots on other member’s blog sites. No money is exchanged. At this time the service is based on the tried-and-true barter system. Members use credits earned to buy space and are provided with traffic statistics from recorded hits and clickthroughs for each rent campaign. How do they earn the credits? Besides the “swap meet”, BlogExplosion members can wager their credits in the Battle of the Blogs. If you think it sounds ridiculous, check out member blogs participating. You’d be surprised to find finialists for the Weblogs Awards of 2005 as well as business start-ups.
Marketing the Blogosphere
BlogExplosion’s international membership even includes a podcast directory service.
